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Journal Article: Promoting Colorectal Cancer Screening
Cancer Research May 2004

by Donna Myers
for About.com

Updated: August 7, 2005

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Advertising Campaign on a Major Internet Search Engine to Promote Colorectal Cancer Screening

British Medical Journal
2004;328:1179-1180 (15 May)

Crystale Purvis Cooper, behavioural scientist, Kymber N Williams, health communication specialist, Kathleen A Carey, cancer information specialist, Cameron S Fowler, national account director, Marcus Frank, vice president, interactive services, Cynthia A Gelb, health communication specialist

DOI: 10.1136/bmj.328.7449.1179

Go to free full text of journal article.

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